From psychology student to thriving doula business

Julia Jones talks with Jasmine Meek about her journey from studying psychology to discovering her calling as a postpartum doula. Jasmine shares how she sped through her training, quickly built a client base, and expanded her services to include postnatal massage and her innovative “mother’s helper” visits. Together, they explore the joys and challenges of starting a doula business, balancing family finances, and finding sustainable ways to support mothers at every stage.

Read More

Creating a one-stop hub for holistic maternal support

Julia chats with Kathryn Stoneman, a postpartum doula who launched her business during COVID and later co-founded the Village Collective, a hub where 14 practitioners support women from preconception to postpartum. Kathryn shares her journey across Australia and the UK, the joys and challenges of running a multi-practitioner space, and her vision for bringing rituals, nourishment, and community back to motherhood.

Read More

The power of long-term doula support

Nikki is a Tucson-based doula who has shaped her practice around long-term care, supporting families not just in the first few weeks but for a year or more. She shares how her first client began as a baby shower gift, how she quickly set up her business and created a brand inspired by the desert, and how these extended relationships have become her specialty. They discuss the deep trust built over time, the flexibility of designing a business that truly fits your life, and the unique value of staying alongside families as they grow.

Read More

How a German midwife built a postpartum doula practice in Australia

In this episode, Julia talks with a former midwife who moved from Germany to Australia. Damaris Lee shares the challenges of leaving midwifery behind and creating her practice, Mum’s Oasis, in Sydney. Together they discuss the differences in postpartum care systems between Germany and Australia, the transition from hands-on work to virtual support, and what it’s like to be a doula before becoming a mother herself.

Read More

Balancing midwifery research with a postpartum support business

Julia Jones sits down with research midwife Jessica Mulhall to hear the inspiring story behind her Melbourne-based postpartum support business. They chat about the challenges of balancing a day job with the demands of a growing business. Jessica shares her heartfelt mission to transform traditional baby showers into intimate, mother-centred "nesting parties," helping new parents gather their villages.

Read More

Nesting parties: rethinking the baby shower

In this episode, Julia chats with Danielle Liddick from Nest about how “nesting parties” can replace traditional baby showers with practical, meaningful postpartum support. Discover how postpartum professionals can help families prepare for life after birth by building their village before the baby arrives.

Read More

From registered nursing to family-centred doula support

I chat with Newborn Mothers graduate Janine Armfield from Blossom Doula Care. Together we discuss Janine’s transition from nursing to postpartum doula work and the evolution of her business. At the core of this conversation, we explore the importance of educating families, especially grandparents, about newborn care.

Read More

Building connection and business with women’s circles

I chat with Rachael Rose of Together, a women’s circle facilitator training. We discuss her challenging journey into motherhood, doula work, and creating transformative women's circles. At the core of this conversation, we explore the importance of starting imperfectly and learning as you go.

Read More

My husband won’t let me start a postpartum care business

Do you want to start a successful postpartum care business, but your husband isn’t completely on board? Discover how you can discuss the pros and cons of becoming a postnatal support professional, without it ending in divorce or tears! Find out how to take your husband from unsupportive to being your biggest cheerleader, so you can succeed in business and help families thrive.

Read More

How becoming a doula may be your best career move yet

Becoming a postpartum doula allows you to care for new parents while enjoying a healthy work-life balance. Discover the 5 steps to make postpartum work a full-time occupation. Find out what to wear as a doula, what to call yourself, and why this role is so vital to the health of mothers and their families.

Read More

Cooking scares me! And other questions from our FAQs file

This blog unpacks the top 10 questions from our last webinar about working in postpartum care, as well as the Postpartum Education and Care Training. Julia answers questions about postpartum care and education: learn how to become a doula even if you hate cooking, find out if you need business insurance, and discover how to market yourself and get your first postpartum client. We’ve loosely edited the transcript for clarity.

Read More

Top 10 careers that make amazing postpartum professionals

This blog explores the top 10 careers that make amazing postpartum professionals - including hairdresser and beauty therapists, teachers, childcare workers, retail and hospitality workers, life coaches, yoga and pilates instructors, midwifes, mothers and friends!

Read More